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Note: This is a beta feature. Contact support@getvero.com for access.

Overview

Vero now offers a seamless way to export message, campaign and profile data to major data warehouses with minimal setup. This feature allows syncing historical and real-time message data directly into your own data infrastructure without relying on webhooks or third-party ETL tools.

Key Features

  • One-click data export : Easily enable data export from Vero to supported data warehouses.
  • Automatic backfilling : Syncs historical data for comprehensive reporting.
  • Seamless integration : Uses existing data source credentials to create a data destination.
  • Secure connection : Ensures safe data handling via secure connection to your DWH.
  • Failure alerts : Automated notifications for sync failures.

How to add a data destination

To use this feature, ensure you have a data source setup for the database you would like the data exported to. Read the relevant help article for your SQL data source to setup access. Once you’ve added a data source, please contact support@getvero.com to have one of our team members configure the data source as a destination and start syncing data via ETL.

Exported data schema

Once running, Vero will sync the following tables to your data warehouse: Table name: campaigns
Field NameData TypeExampleDescription
idint1274274ID for the Vero campaign
titlestringNew User CampaignThe title of the Vero campaign
campaign_typestringnewsletterThe type of campaign (newsletter or workflow)
campaign_channelstringemailThe channel used for the campaign
conversion_eventstringcart_checkoutThe API event name used for conversion tracking
created_attimestamp2024-12-31 01:18:30.000Timestamp when the campaign was created
updated_attimestamp2024-12-31 01:18:30.000Timestamp when the campaign was last updated
Table name: profiles
Field NameData TypeExampleDescription
profile_idbigint1841463542User ID maintained by Vero
customer_idstring1841463542User ID set by Vero’s customer.
emailstringhello@getvero.comEmail address associated with the profile
created_attimestamp2024-12-31 01:18:30.000Timestamp when the profile was created
updated_attimestamp2024-12-31 01:18:30.000Timestamp when the profile was last updated
Table name: sends
Field NameData TypeExampleDescription
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
sent_tostringhello@getvero.comRecipient address of the send
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered
Table name: deliveries
Field NameData TypeExampleDescription
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered
Table name: opens
Field NameData TypeExampleDescription
open_idstring32380535857_1735667150000000Unique ID to account for multiple opens per message
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
user_agentstringMozilla/5.0 (Linux; Android 15; Pixel 8 Build/AP4A.241205.013; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/131.0.6778.136 Mobile Safari/537.36User agent of the client that opened the email
is_botbooleantrueWhether the open was triggered by a bot
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered
Table name: clicks
Field NameData TypeExampleDescription
click_idstring32394413331_1735657501000000Unique ID to account for multiple clicks per message
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
user_agentstringMozilla/5.0 (Linux; Android 15; Pixel 8 Build/AP4A.241205.013; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/131.0.6778.136 Mobile Safari/537.36User agent of the client that clicked the link
is_botbooleantrueWhether the click was triggered by a bot
urlstringhttps://www.getvero.comURL of the clicked link
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered
Table name: conversions
Field NameData TypeExampleDescription
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
conversion_typestringDirectType of conversion event
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered
Table name: unsubscribes
Field NameData TypeExampleDescription
message_idbigint32387920585ID of the send
profile_idbigint1841463542User ID maintained by Vero
campaign_idint1274274ID for the Vero campaign
reasonstringReason for the unsubscribe
event_timetimestamp2024-12-31 01:18:30.000Timestamp when the event was triggered